As part of a pitch for Enel X, I developed the concept and visual language for a motion infographic about smart cities. My role included creating all illustrations and key visuals used in the video and campaign materials.
The goal was to translate complex systems like smart lighting, mobility, and urban infrastructure into a clean, modular, and engaging visual style. The illustrated cityscape — defined by soft gradients, minimal icons, and intuitive layouts — aimed to communicate innovation and accessibility at a glance.
This design approach allowed for fluid animation and high adaptability across different formats and media.